Led by P2P President | Live Role Playing | Complementary Refreshments |
Free Sales Training Event In Syracuse
Led by P2P President | Live Role Playing | Complementary Refreshments |
Free Sales Training Event In Syracuse
Born and raised in small-town Cato, New York, Luke Lunkenheimer turned a career-ending injury into an opportunity. With no degree and no plan B, he jumped into car sales — and within 30 days, became the top performer. Less than two years later, he was running the dealership.
Over the next decade, Luke broke sales records across multiple industries before returning to auto as the owner of the region’s top-performing independent dealer group. Behind it all was the P2P framework — a method built on authenticity, not pressure that led to more deals closed and a better customer experience. Today, through Paid 2 Persuade, he’s helping others close with confidence and sell the way humans are meant to.

At Paid 2 Persuade, we believe sales should feel good for everyone involved.
Authenticity sells
and confidence closes.
Our mission is to replace outdated, hype-driven tactics with conversations rooted in trust, value, and purpose.
We’re here to equip sales professionals, entrepreneurs, and business owners with the tools they need to lead with truth — and close with confidence.
Whether you’re an entrepreneur trying to grow your business, a sales professional looking to level up, or a team leader responsible for driving results, the P2P Method is the answer.
Paid 2 Persuade is for:
Our students come from every industry, but they all share one thing: they want to make a lot of money and maintain their moral compass.
Born and raised in small-town Cato, New York, Luke Lunkenheimer turned a career-ending injury into an opportunity. With no degree and no plan B, he jumped into car sales — and within 30 days, became the top performer. Less than two years later, he was running the dealership.
Over the next decade, Luke broke sales records across multiple industries before returning to auto as the owner of the region’s top-performing independent dealer group. Behind it all was the P2P framework — a method built on authenticity, not pressure that led to more deals closed and a better customer experience. Today, through Paid 2 Persuade, he’s helping others close with confidence and sell the way humans are meant to.

Authenticity sells
and confidence closes.
Our mission is to replace outdated, hype-driven tactics with conversations rooted in trust, value, and purpose.
We’re here to equip sales professionals, entrepreneurs, and business owners with the tools they need to lead with truth — and close with confidence.
Whether you’re an entrepreneur trying to grow your business, a sales professional looking to level up, or a team leader responsible for driving results, the P2P Method is the answer.
Paid 2 Persuade is for:
Our students come from every industry, but they all share one thing: they want to make a lot of money and maintain their moral compass.